A Guide for Engaging Any Audience with Data-Driven Marketing

Data is king! Effective data collection, analysis, and use give businesses a distinct advantage over rivals. This is true in marketing, where data-driven insights can develop campaigns that are more focused and efficient. We will examine how businesses can use...

Enhancing the Effectiveness of ABM with the Use of Intent Data

Account Based Marketing (ABM) is an effective, data-driven approach for targeting and engaging prospects in a timely manner. You can improve the effectiveness of ABM by leveraging intent data, and here are suggestions on how you can do that: 1....
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Key Fed inflation increased by 0.4% in January, up 2.8% from a year ago

Inflation increased in January as expected, according to a key indicator the Federal Reserve uses when deciding whether to...
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