The lead conversion rate is a vital metric that reflects the effectiveness of your sales and marketing efforts. It measures the percentage of leads that successfully convert into paying customers. Without anticipating demand, you will make poor pricing decisions. In addition, it affects pricing, inventory costs, customer satisfaction, supply chain management, and profitability. There are…
Microsoft shares reached a record recently after analysts at JPMorgan Chase predicted the growth prospects of the Company in artificial intelligence. The stock increased 3.2% to close at $348.10, breaking its earlier all-time high record in November 2021. AI has been a buzzword all year, since OpenAI in November 2022 released the ChatGPT chatbot, which went viral quickly….
The European Union charged Google for Anti-competitive practices in advertising technology (ADTech) and may seek the breakup of parts of its business to resolve the bloc’s concerns. The executive arm of the EU, the European Commission reached a primary conclusion that Google is dominant in the European Union market for publisher ad servers and also…
Meta plans to launch a new broadcasting feature in the form of broadcasting channels for its WhatsApp messaging service. Meta Said, “The new Channels feature is akin to a private broadcast service in which people and organizations can send messages and updates to followers that are separate from the kinds of interpersonal communications that occur between WhatsApp…
